I rebranded my hometown Acushnet, which is in Bristol County Massachusetts. Acushnet is a hardworking, but only seen as a quiet farm town. I wanted to be able to express the passion for agriculture through the book. I shot all of the photos to reflect the vintage nature and used colors seen on the farms. With this project I was able to create a working system, which included a brand book, business cards, annual report cover, landing page, and more to express the dignity and value of the small town. I crafted the book with a laser cut front and bound the book together with twine.
Primary & secondary logo